Plans & designs to make tech better
Product Strategist โข Advisor โข Developer
Interface Designer โข Architect โข Brander
I wonder if the rumored 5.7 inch iPhone SE could actually be a potential new size and design for the regular iPhone, possibly for fall 2023. The next iPhone SE could be based off that new design with USB-C, possibly for spring 2025 or 2026.
Notes
If there is an earlier iPhone SE in the spring of 2024, I wonder if it would be based off of the 5.4 inch iPhone 13 mini, or the 6 inch iPhone 13. However, they would need to at least slightly redesign the exterior of the device, to add USB-C, and possibly also Touch ID in the power button for cost reasons. Previously, the iPhone SE was not updated for 4 years from 2016 to 2020. Waiting three or four years after 2022 until the next iteration could make sense, to allow it to be based off of a newer design with USB-C, instead of ever having an iPhone SE based on an iPhone from the Face ID and notch era of devices.
I wonder if the new highest end Mac mini will simply get the new M2 chip, instead of having a Mac mini with an M2 Pro chip. The previous M1 chip could stick around as a lower tier Mac mini, and the M-Series Pro chips would be saved for the Mac Studio.
I wonder who has the better branding for their processor names, Qualcomm with "Snapdragon 8cx Gen 2" or Apple with "M2"?
I wonder if Apple will have a higher tier brand called Ultra in more products, similar to Apple Watch and Apple Silicon. Maybe they would therefore have a Mac Ultra as their highest end desktop for instance.
I wonder if the 2023 iPhone release may even be around June instead of September, because ARM unconventionally missed its tick-tock cycle with 3 iterations of 5nm chips. The first 3nm chips for iPhone, based on ARMv9, may be ready to release earlier than normal.
I wonder if Apple may end up with a MacBook lineup which mirrors the current iPad lineup, with a 12" MacBook mini and 5 total devices including a super budget device. There would be no 15" MacBook, which goes against some currently suggested rumors.
iPad
- iPad Pro - Large and Small - 12.9" and 11"
- iPad Air - Large - 10.9"
- iPad mini - Small - 8.3"
- "iPad" - Cheap - 10.2": Older design with newish internals
MacBook?
- MacBook Pro - Large and Small - 16.2" and 14.2"
- MacBook Air - Large - 13.6"
- MacBook mini - Small - ~12.2"
- "MacBook" - Cheap - 13.3": Older design with newish internals
Why
- So there are only 2 size choices of the mainstream SKU, Air and mini
- So there is an ultraportable mainstream 12" MacBook with good performance
- So there is a super budget device, but not way too many different choices
- "MacBook" could be old design with updated internals at budget price
- MacBook Air and mini reach main customers who want very portable Mac
- Budget "MacBook" SE would reach budget customers who just want Mac
Apple should include the Spotlight search bar at the top of the Control Center screen, so it could be accessed like a widget from within any application quicker and easier.
Apple should merge Control Center and Widgets in its operating systems, and remove widgets from the home screen or app launcher.
I wonder if TextExpander should offer both a single full purchase that includes all features offline, and a separate but optional subscription purchase, that includes an online account with cloud syncing.
What
- Single purchase for all main features
- Subscription purchase for cloud sync features
- Single purchase includes all features without account
- Subscription includes saving and syncing settings with account
Why
- Have more happy users and positive reviews
- Get many more users for network effect
- Still have recurring revenue from power users
- Make versions 2, 3, etc. for single purchase upgrade strategy
I wonder if Apple even needs to make a Mac mini Pro or an iMac Pro now, since they have the Mac Studio and have recommitted to the Mac Pro in 2019 after seemingly considering scrapping it in favor of an all-in-one iMac Pro design under Jony Ive in 2017.
If I had to guess if Apple makes a 15" MacBook, a 12" MacBook, or both sizes, I would guess they only make the 12" size, to pair with the current 13.6" MacBook Air. It could have an M3 chip based on ARMv9 and might also be the first non-Pro device by Apple with Mini-LED.
I wonder if Apple WWDC 2022 might not include the release of the newly redesigned consumer MacBook or Mac mini.
Notes
- I have an alternate idea about the products that could be announced at Apple's WWDC 2022 event, as we often expect things earlier than they arrive, like people thinking M2 could come in spring 2022, a flat Watch in 2021, or a redesigned flat back iPhone in 2022.
- Since the new MacBook and Mac mini are giant updates to decade old designs, I wonder if it could make sense to only release a MacBook Pro sans notch and a larger iMac with 5nm M1X/M2 in 2Q22, and leave the new MacBook and Mac mini for the 3nm M2/M3 with ARMv9 for around 1Q23.
- The new Mac Pro with the most powerful chip Apple will make could then be the star of the show, as long as it is ready to be released. The Mac Pro and iMac are more developer focused devices anyway, as opposed to the MacBook and Mac mini, which are targeted more at consumers.
- Rebranding or naming of products is much tougher to guess, but I wonder if there is at least a chance that the Mac Pro could be renamed to something else, based on the Mac Studio being released with a new name earlier this year, and including the M1 Pro chip.
Update - June 4th
- While my alternative guess is that the newly redesigned MacBook and Mac mini could wait until 2023 for the 3nm M1-series chip, I will add that maybe they could still release an updated MacBook Air with the old design, instead of the new colorful design.
- Since the potential third generation 5nm M1X/M2 chip for this year may not be a big enough upgrade for the new design, they could release both the MacBook and MacBook Pro this year in the old designs, which they used for the original M1 Macs from late 2020.
Previously:
@gruber I wonder if Apple could make their next iMac and consumer oriented display to each have a design with a 30 inch 6K screen, a resolution of 5760 x 3240 with 220 PPI, and a 60Hz IPS screen without Mini-LED and likely without 120Hz ProMotion. [Link]
They could. But why would they? I donโt see them making standalone displays that arenโt technically excellent, and that means ProMotion and probably Mini LED. - John Gruber
TLDR
- What size would you choose to make the larger iMac?
- I somewhat agree with your point about Pro displays
- Why would they? Larger than 27", consumer price, etc.
- Should they? Yes, according to me it's the best option
- Will they? Probably not
- Who's on first? Yes
Why 30" iMac?
- Larger than previous 27" size started in 2009
- Proportionally larger as new 24" is over 22"
- Wider horizontal resolution at 1620 over 1440
- Keeps the same 220 PPI retina resolution
- Creates 6K 5760 x 3240 standard
- Created 2K 2560 x 1440 standard
Why 30" Consumer Display?
- I agree they could leave this to others or have 120Hz
- But, allows lower cost than Pro XDRs for consumer Macs
- They DO make a consumer level of most products
- Makes a good match for all M1 Macs and forward
- Matching single or dual 24" and 30" - 27" and 32" Pro
- M1 supports up to 6K and 60Hz
Why Not 32"?
- OK, you got me there
- But, 6K at 5760 x 3240 would be a good standard
- Maybe others would also make 30" at 6K
- Could be considered upgrade to industry 27" at 4K
- In 2009, others embraced 27" 2K at 2560 x 1440
- Others haven't embraced 27" 5K or 32" 6K thus far
Why Consumer Display And Products?
- iMac, MacBook Air, Mac mini - Displays to match?
- iPad Air, iPad mini, iPad
- iPhone, iPhone mini, iPhone SE
- AirPods, HomePod mini, iPod Touch
- Apple TV 4K, Apple TV, Apple Watch SE
- iPad screen isn't technically excellent like Pro XDR, for instance
Lineup
- Suggested consumer and pro lineup of Macs and Displays
- Larger sizes for both iMacs and possible consumer displays
- iMac - 24" and 30" - Same display tech as Apple Display
- Apple Display - 24" and 30" - 60Hz IPS LED for now
- Mac Pro - Mac Pro and Mac Pro Max - Mac Pro "mini"?
- Apple Display Pro - 27" and 32" - 120Hz Mini-LED for now
More reasons in original post with idea for 30" 6K iMac and display
I wonder if Apple shouls make their next large-size iMac and consumer oriented display to each have a design with a 30 inch 6K screen, a resolution of 5760 x 3240 with 220 PPI, and a 60Hz IPS screen without Mini-LED and likely without 120Hz ProMotion.
Devices
- 30" iMac
- 30" Apple Display
Specs
- 30 inches
- 6K display
- 5760 x 3240
- 220 PPI
- IPS - No Mini-LED
- 60Hz - No 120Hz - Maybe though
Notes
- 2000:1 Contrast - LG's new "IPS Black" technology
- 60Hz IPS - No Mini-LED and likely no 120Hz ProMotion
- Regular iMac only at 30", not an iMac Pro
- Space Gray or Black color option unlike earlier 24" iMac
- No iMac Pro with higher cost and pro features
- No Mini-LED and likely no 120Hz ProMotion
Whys
- Larger than 27" similar to new 24" being larger than old 22"
- Get larger screen but still smaller than 32" Pro XDR Display
- Targets approximate retina 220 PPI just like 24" and 27" iMacs
- Lower cost without Mini-LED and 120 Hz "Pro" features
- iMac Pro isn't needed because Mac Pro box and 32" XDR Display
- Matching 30" iMac and display at reasonable consumer prices
Lineup - Added February 24th
- Suggested consumer and pro lineup of Macs and Displays
- Larger sizes for both iMacs and possible consumer displays
- iMac - 24" and 30" - Same display tech as Apple Display
- Apple Display - 24" and 30" - 60Hz IPS LED for now
- Mac Pro - Mac Pro and Mac Pro Max - Mac Pro "mini"?
- Apple Display Pro - 27" and 32" - 120Hz Mini-LED for now
Reply To: John Gruber โBut Why Would they?โ
I wonder if it will ultimately be tablets, and not phones at all, that will be primarily redesigned in their best and most common form to be foldable.
Notes
- They would open up similar to a book with the screen only on the inside, but most importantly have a much larger single screen when flipped into portrait orientation like a tablet when opened.
- They would also fit in a much smaller space so that a tablet opened up to be about 9 inches, like an iPad mini, could fit in your pocket while being wider and shorter than a typical phone when closed.
- They would not have any screen on the outside to function like a phone, but would be designed more like a book or notebook, with the screen fully protected inside the device when closed.
I wonder if iPlay would be a good name for a future smart TV device made by Apple that combines Apple TV, HomePod speakers, FaceTime camera, Siri microphone, a game console, and a smart home hub all inside a TV screen.
I think Microsoft should make the S versions of their Xbox consoles and controller silver instead of white.
Could Apple announce or release these unlikely products at their second fall event of 2021 or in the future? Here are some quick guesses and a few key details for some unlikely products I wonder about Apple announcing if they have a second or third fall event in 2021.
Products
- 14" MacBook or MacBook Air - M2
- 30-32" iMac - M2
- 24" and 30-32" Apple Displays
- AirPods 3
Future
- 12" MacBook mini - M2
- 14" MacBook Pro - M2X. Mini-LED.
- 16" MacBook Pro - M2X. Mini-LED.
- 40-80" Apple TV - M2. Mini-LED. 55" and 75"?
Thoughts
- Many of you likely know what the rumors are currently.
- So I understand that the rumors are currently suggesting the MacBook Pro and maybe Mac mini will likely come first this fall, possibly with an M1X chip.
- Then, sometime next year the MacBook Air would be released and a larger iMac.
- I just like to think a little different.
- I like to try and guess what might not be currently predicted or most rumored at the time.
- So here are some alternative ideas and thoughts for products they could release next based on my haphazard analysis.
- I'm also skeptical that the lower tier MacBook Air will include Mini-LED in its next release, as is being rumored.
- To keep costs down and differentiate their products, I would guess that Apple continues to leave Mini-LED for their Pro level products only.
- I wonder if this strategy could be the plan even for the MacBooks for at least the next release, and maybe more.
Here is an idea that I think Apple could use if they build a display with an integrated ARM processor, along with some of the basic features and specifications I think the device should have.
Features
- Hybrid smart TV/console/home hub, computer desktop monitor, and "anywhere" counter display
- Used by itself with built-in processor and tvOS, or as a display or TV for computers and devices
- Plug in Macs, iPads, computers, or any HDMI capable boxes to function as a monitor or TV
- 41" size would work as aย TV in a bedroom, a computer monitor on a desk, or a display in the dining room
- Controlled by remote with Apple remote or by voice with Hey Siri - Switches inputs automatically
- Integrated FaceTime camera, microphone, and speakers for FaceTime and always-on Siri
- 40.5" display at 4K matches perfectly with macOS target dpi of 109 PPI for desktops
- 40.5" display at 8K would match perfectly with macOS target dpi for retina displays with 218 PPI
Specs
- Name - Apple Home 4K, Apple Display 4K - Ideas below
- OS - tvOS - Renamed homeOS?
- Size - 41" 4K Display - Actually 40.5"
- Density - 109 PPI - Matches macOS target DPI
- Cost - $999-1499 US? - "Budget" Apple TV/Display
- Storage - 64-128 GB and 256-512 GB - $999 and $1299?
- Processor - A-Series A14 - Or newer ARM chip like M1
- Inputs - 2 USB-C and 2 HDMI 2.1 - 1 Thunderbolt 4?
- Camera - FaceTime Camera - Microphones
- Speakers - Integrated Speakers - Optical out
Names
- Apple Home 4K,ย Apple Home,ย Apple Home Display,ย Apple HomeTV
- Apple Display 4K, Apple Display TV, Apple Display, Apple Display HDR
- Apple Screen 4K, Apple Screen, Apple Screen HDR, Apple Screen TV
- Apple TV Display, Apple TV Screen, Apple TV, Apple TV HDR
Exclusive: Apple testing new external display with a dedicated A13 chip and Neural Engine
Here is an idea for how to create a singular and clear Wordpress brand for both Automattic and the WordPress Foundation. I wonder if this could potentially help both of them prosper and grow much better together into the foreseeable future.
Quick โข Name Changes And Locations
- Automattic Inc. > Wordpress Inc. - wordpress.com/inc
- WordPress.com > Wordpress - wordpress.com
- WordPress > Wordpress Org or Wordpress.org - wordpress.org
- WordPress Foundation > Wordpress Foundation - wordpress.org/foundation
- Automattic > Wordpress Automattic - automattic.com
- Ma.tt & Matt.blog > Matt Mullenweg - mattmullenweg.com
What
- Sell WordPress trademark to Automattic and rename Automattic Inc. to Wordpress Inc.
- Allow use of WordPress trademark to be used on anything for eternity for WordPress Foundation too
- Rename WordPress.com > Wordpress and Wordpress Inc. - Wordpress, formerly WordPress.com
- Rename WordPress > Wordpress Org and Wordpress Foundation - Wordpress Org, formerly WordPress. Alternatives > Wordpress.org? Wordpress Open? Wordpress Core? Wordpress Base? Wordpress Free?
- Relocate Wordpress Foundation > Wordpress Org - Simplify with Foundation at Wordpress.org and Inc. at Wordpress.com
- Rename Automattic > Wordpress Automattic - Stay at automattic.com as Careers website and internal company domain
Why
- Life is short. Take a chance. The risk is worth the reward. Simplify and create a single, well-known, and strong brand.
- Wordpress.com and Automattic can help WordPress Foundation a lot by making more money
- Automattic could make much more money if it can use Wordpress trademark and name for anything
- Wordpress could be best name for both WordPress.com and for Automattic company going forward
- We can use Wordpress brand name on many products for both Inc. and Foundation creating a network effect
- Wordpress.org and WordPress is so popular now that Wordpress Inc. would likely face trouble restricting future trademark access
Axiomattic
- If you don't trust yourself with trademark, do you think someone in the future who is less altruistic will care? - Build for our generation
- Accept that you can only control trademark, foundation, and company while you are leader and alive - Even Rome fell
Updated Date - Nov 22, 2023
Original Date - May 26, 2021